BUILDING A HOT BRAND.
We’ve been working with SunWay for over a decade and seen it grow from a mom and pop shop to a retail enterprise.
SunWay’s first and foremost concern has always been sun protection. But what is their main line of business? Is it sun protection clothes? baby swimwear? Outdoor? Lifestyle? Is it fashion?… Maybe all of the above.
So, talk about sun protection, we’ve covered areas from brand building and seasonal advertising campaigns, to point of purchase, social media and sponsorship materials.
Creative/Art Direction: Shai Sagi, Iris Aloni, Rony Herz | Photography: Miri Davidovitz, Adi Orni